The Promotion of Public Education
Brian Woodland, Peel School District, Canada
9 a.m. – 12 p.m. – Friday, April 11
Webcast of INSPRA’s (Illinois School Public Relations Association) Tips & Tactics
- Grant Wood AEA Coralville Office – 200 Holiday Road Coralville, IA
- West Des Moines Learning Resource Center – 3550 Mills Civic Parkway West Des Moines, IA
This event is free for members and $10 for non-members.
Learn the latest trends in mobile app development for K12 and beyond. The session includes insights learned from hundreds of app launches including: the 3 distinct approaches to app development and which may be right in your district; the most popular content types and how to source them; and the latest research to help justify your app investment. You’ll get actionable tips including creative ideas for funding your app. 11:30 a.m. – 12:30 p.m. Thursday, April 24
Webinar registration link: https://www1.gotomeeting.com/register/594442384
Ankeny Community Schools Coordinator of Communications Jarrett Peterson was named the Iowa School Public Relations Association’s Communicator of the Year at the ISPRA Awards Banquet April 3. Awards were also given for the ISPRA Communications Contest for outstanding work in the field of school public relations.
Peterson joined the Ankeny Community School District in 2008 as its first coordinator of communications. He is responsible for developing or greatly improving most of the communications tools and channels available in the district and for elevating the overall quantity, frequency and quality of communications in the district.
Peterson has been instrumental in numerous significant initiatives requiring outstanding leadership, planning and dedication to be successful. In 2013, he collaborated with numerous stakeholders to develop and oversee strategic communications that helped to ensure the final stages of a smooth transition from one to two high schools; the passage of a successful bond referendum; the process of drawing new boundary lines; and other important district projects.
In Peterson’s nomination form, Ankeny Superintendent Bruce Kimpston stated: “This past year has been historic for Ankeny Community Schools, with effective communication playing an essential role. Mr. Peterson has served the Ankeny Community School District and others with professionalism and passion, and is most deserving of the ISPRA Communicator of the Year award.”
ISPRA’s annual Communications Contest awards school public relations professionals throughout the state for outstanding work. Projects are submitted amongst 15 categories and were judged this year by the Oklahoma School Public Relations Association. Judging is based on design/appearance, clarity/focus, quality in writing, overall effect and evaluation. Scoring is on a scale of one to 10 for each set of judging criteria and then totaled and divided by five. An average score of 5-7 points receives an Award of Merit and an average score of 8-10 receives an Award of Excellence.
A Blue & Gold Award is given for best in category. 2014 Blue & Gold Awards went to:
- Annual Report – Council Bluffs CSD
- School Calendar – Johnston CSD
- Printed Newsletter – Ankeny CSD
- General Information Brochure – West Des Moines CSD
- Marketing Materials – Waukee CSD
- Handbooks – Ankeny CSD
- Image, Logo or Identity Changes – Council Bluffs CSD
- Social Media – West Des Moines CSD
- Electronic Media – Waterloo CSD
- Special Purpose Publication – Ankeny CSD
- Electronic Newsletter, Publication or Blog – Johnston CSD
- Website – Great Prairie AEA
- Photography – Waukee CSD
- Poster – Ankeny CSD
See the full awards list here.
ISPRA 2014 Spring Conference
Thursday-Friday, April 3-4
West Des Moines, IA
ISPRA Annual Communication Contest Awards Night
Thursday, April 3, 2014
Fire Creek Grill, 800 S 50th Street, West Des Moines, IA
Meal and drink ticket provided. No charge for ISPRA members, $25 guests.
Annual Spring Conference
Friday, April 4, 2014
Learning Resource Center, 3550 Mills Civic Parkway, West Des Moines, IA
Sponsored by School Messenger
8:30 a.m. Registration (Continental Breakfast)
9-9:15 a.m. Welcome
9:15-10:45 a.m. A Focus on Internal Communications
11 a.m.-12 p.m. How Google Can Benefit Your Organization
12 p.m. Lunch Sponsored by Peach Jar
1-2:30 p.m. Brandraising® — The Connection Between a Strong Brand and Organizational Viability
2:45-3:45 p.m. The Process and Importance of Owning Your Brand
3:45 p.m. Annual Meeting
$65 ISPRA Members | $95 non-members
Parent Ambassadors: Changing the Conversation About Schools
11 a.m. – Friday, March 14, 2014
Panelists: Evangeline Semark, director, communications; and Alicia Hart, new student transition coordinator, Evanston Township (Ill.) High School District; Angela Shelley, director, strategic communication services, Carrollton-Farmers Branch ISD, Carrollton, Texas
Parents are key influencers of perceptions about your schools – negative and positive. If it’s time to transform the conversation about your schools and district, then it’s time to consider the powerful role parents can play as spokespeople and ambassadors. From welcoming and supporting new and prospective families, to advocacy efforts on behalf of public education, parent ambassadors provide a strong, credible voice that helps change perceptions and build relationships. Learn how to transform and leverage parent involvement and change the conversation about your schools.
Free for members. $10 for non-members. Register
IOWA CITY Grant Wood AEA Coralville Office – 200 Holiday Road Coralville, IA.
WEST DES MOINES West Des Moines Learning Resource Center – 3550 Mills Civic Parkway West Des Moines
We encourage you to submit your best work for state recognition!
The deadline for 2014 submissions is March 3. Entries will be judged by other state NSPRA
chapters on design/appearance, clarity/focus, quality writing, overall effect, and evaluation.
Awards will be presented during the ISPRA Annual Conference at the evening event April 3.
All members are encouraged to attend! Learn more - http://iowaspra.wordpress.com/awards/